Privacy Policy Statement

This Overall Privacy Statement verifies that The Your First Link (YFL) is in compliance with PrivacySecure® privacy principles and guidelines. This statement discloses the privacy practices for the entire site, www.yourfirstlink.com.  PrivacySecure®, Inc. is a Virginia corporation whose mission is to make a significant contribution to commerce on the Internet by providing a means for users of Internet services to have confidence in the published privacy statements of companies collecting information about users and visitors to their site.  Because this site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed and audited for compliance by PrivacySecure®. When you visit a Web site displaying the PrivacySecure® logo, you can expect to be notified of: 1. What information The Your First Link gathers/tracks about you 2. What The Your First Link does with the information it gathers/tracks 3. With whom The Your First Link shares the information it gathers/tracks Questions regarding this statement should be directed to The YFL Customer Service at support@yourfirstlink.com. Read Frequently Asked Questions About Cookies. The Your First Link (YFL) has adopted a set of information management guidelines which serve as the basis for our customer and advertiser relationships. These guidelines have been developed with the recognition that Internet technologies are rapidly evolving, and that underlying business models are still not established. Accordingly, guidelines are subject to change. Any such changes will be posted on this page. 1. What information does The Your First Link gather/track about you? YFL requires that consumers supply personal information, including e-mail address, during a "registration" process prior to using some portions of the site and to add a business listing to the site. (Some of the personal information we request is voluntary; the word "required" does not appear next to these questions.) On occasion, YFL also collects additional personal information from subscribers in optional contest and survey forms. Demographic information provided by a subscriber may be combined with site usage reports to profile, in aggregate form, users and their preferences in site content and advertising. YFL also logs IP addresses, or the location of your computer on the Internet, for systems administration and troubleshooting purposes. We do not log IP addresses to track a user's session, nor do we link IP addresses to anything personally identifiable. 2. What does The Your First Link do with the information it gathers/tracks? YFL may perform statistical analyses of user behavior in order to measure relative consumer interest in the various areas of our site (for service development purposes) and to inform advertisers as to how many consumers have seen their advertising banners or Platinum sites. In performance of these statistical analyses, we will disclose information to third parties only in aggregate form. Personal information on individual subscribers will not be provided to any third party. Using the e-mail addresses provided at registration, YFL periodically sends promotional e-mail to its subscribers about services offered by YFL and its advertisers. A consumer can indicate on the subscriber registration form that he or she does not wish to receive e-mail information from YFL or its advertisers. YFL may contact a subscriber regarding account status or changes to the subscriber agreement. 3. With whom does The Your First Link share the information it gathers/tracks? YFL shares the information it tracks, in aggregate form, with advertisers and other partners. We do not release personal information about any individual subscriber to third parties. We also do not sell or share email addresses with any third party, advertiser or other partners.  YFL will provide a subscriber a summary of his or her personal information provided at registration upon request. This information will only be sent to the e-mail address on file for the subscriber name associated with it. Upon request, YFL will remove any subscriber (and his or her personal information) from our database, or allow any subscriber to "opt out" of further contact (while still allowing access to the site) or change/correct personal information that the subscriber states is erroneous. To obtain an information summary or request a change of information, send e-mail to Customer Service. YFL is not responsible for the content or the privacy policies of Web sites to which it may link.

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